China Prepares for Record-Breaking Spring Festival Travel Surge with UNESCO Recognition
19 Jan 2025As the Spring Festival in 2025 garners UNESCO recognition, China gears up for an unprecedented surge in holiday travel. With the festival extended to eight days, Chinese travelers are planning longer trips, invigorated by cultural heritage interest. Popular destinations include both international locales and domestic gems. Enhanced interest in intangible cultural heritage is anticipated to boost local tourism and traditional culture appreciation.